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COLOR WOW Dream Filter Pre Shampoo Mineral Remover – Hard water detox | Get Lighter, Brighter, Shinier Color in 3 Minutes
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Brand | COLOR WOW |
Item Form | Gel |
Hair Type | Color Treated |
Scent | Citrus |
Age Range (Description) | Adult |
Description
Benefits
Suggested use
Videos for similar products
From the manufacturer
Explore More from Color Wow
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Superlight hydrator
Easy detangling + super weightless hydration for fine thin hair; heat protection
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Rich moisture, no greasiness
Easy detangling and rich hydration for thick, coarse hair; heat protection
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100% clean, sulfate-free
One rich lathering, sulfate-free, residue-free formula for all hair types
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Best For
Fine to normal hair
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Best For
Normal to thick hair
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Best For
All hair types
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Key Ingredients
3 levels of heat protection keep hair safe from damage and dulling
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Key Ingredients
3 levels of heat protection keep hair safe from damage and dulling
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Key Ingredients
No ingredients that weigh hair down, dull color, or scalp irritation
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Benefits
Nourishes + delivers silky-smooth, glossy hair
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Benefits
Avocado oil, rich in omega 3’s, nourishes + delivers silky-smooth, glossy hair
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Benefits
Unlike most shampoos every ingredient rinses off for optimal hair + scalp health
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Product details
- Product Dimensions : 1.75 x 1.75 x 7.88 inches; 6.7 ounces
- Manufacturer recommended age : 0 months and up
- Item model number : CW548
- Department : Unisex Adult
- Manufacturer : AmazonUs/FEDM1
- ASIN : B07QHHW5V6
- Best Sellers Rank: #17,384 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care)
- #495 in Hair Shampoo
- Customer Reviews:
Videos
Videos for this product
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Videos for this product
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Customer reviews
Customer Reviews, including Product Star Ratings help customers to learn more about the product and decide whether it is the right product for them.
To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. It also analyzed reviews to verify trustworthiness.
Learn more how customers reviews work on AmazonCustomers say
Customers find the shampoo effective at brightening colored hair and removing brassiness, while also making it softer and smoother. The product receives mixed feedback about its effectiveness, with some saying it works well while others report it doesn't work at all. Moreover, customers disagree on whether it's worth the money and its impact on hair health, with some reporting no change in their hair. Additionally, the application process receives mixed reviews, with some finding it easy to use while others find it inconvenient. However, several customers report that the product dries out their hair very badly.
AI-generated from the text of customer reviews
Customers love how the shampoo brightens colored hair, making it shinier and adding a natural look, with one customer noting it helped maintain blonde tones.
"...However, with the Dream Filter, I’ve seen an improvement in the brightness of my color, NO MORE BRASSY, making it look fresh and revitalized...." Read more
"...This product was something I could start with. It definitely took the orange out, I was really surprised!..." Read more
"...My hair is brighter, and softer. Simply amazing. I actually used it right before my color and highlights and they came out better than ever...." Read more
"...hair and I was okay with that but it made my hair more yellow a very dull yellow NOW FULL DISCLOSURE - I DID NOT use their shampoo - I used my..." Read more
Customers find the shampoo makes their hair softer and smoother, with one customer noting it works well even with hard water.
"...and following up with my usual shampoo and conditioner, my hair felt incredibly soft and looked noticeably shinier...." Read more
"...It did feel a bit softer and conditioned, but I also used color wow leave-in conditioner afterwards, so I don’t know which product was responsible..." Read more
"...My hair is brighter, and softer. Simply amazing. I actually used it right before my color and highlights and they came out better than ever...." Read more
"...While it looked a little better, it still just feels dry and brittle. I bought this a few days after, and all I can say is WOW(lol)...." Read more
Customers find that the shampoo effectively removes minerals and brassiness from their hair, with one customer noting it works in just one minute.
"...It effectively removes mineral buildup, chlorine, and other impurities that can dull your hair and leave it feeling heavy...." Read more
"This is an excellent product. I noticed less yellowing in my first treatment and my gray hair looked so much brighter." Read more
"...This product will help remove any buildup of product & gives you a shiny healthy look." Read more
"It removes shades off brassiness in a minute. I tried it on a lock of my hair but plan to do my whole head in the morning." Read more
Customers have mixed experiences with the shampoo's effectiveness, with some reporting it works really well on their hair while others say it didn't work at all.
"Works well!" Read more
"...Not sure why WOW was rated high because this product does not work as promised...." Read more
"...It’s the easiest product to use with amazing results." Read more
"...The results are awful. My soft, shiny hair is now yellow, dry, and my ends are best described as fuzzy...." Read more
Customers have mixed opinions about the shampoo's value for money, with some finding it well worth it and cheap for what it does, while others consider it too pricey for regular use and not worth the money.
"...to look and feel lighter and brighter, this product is definitely worth trying!" Read more
"...It’s also too pricey for me for regular use. I compare it to how your hair behaves after fresh color!..." Read more
"...It took a little longer to get, but it is worth it!" Read more
"did nothing for me! Waste of $$ !!!" Read more
Customers have mixed experiences with the shampoo's effect on hair health, with some reporting no change at all.
"...This product has been a game changer for my hair care routine, especially if you live in an area with hard water...." Read more
"...does work well if you have blonde hair... HOWEVER, it strips toner out of your hair which sucks...." Read more
"...I use it every third shampoo, and it really helps to keep my hair, bright and soft...." Read more
"...This item was very harsh on my hair. It left it very frizzy. I did not feel it removed anything or added any benefit to my hair...." Read more
Customers have mixed opinions about the shampoo's ease of application, with some finding it the easiest product to use while others report that the application process is a bit of a pain.
"...The application process is straightforward—just spray it onto dry hair before shampooing and let it sit for a few minutes...." Read more
"...of the price and I have long thick hair and it being a spary bottle took forever and nearly half the bottle and I was left disappointed because my..." Read more
"...It’s fuller, thicker and just looks so much nicer. It’s the easiest product to use with amazing results." Read more
"...made it very hard to pump the sprayer SO many times.... took me 10 minutes to apply (had to rest hands often). So.... Please fix that." Read more
Customers report that the shampoo is very drying, with multiple reviews mentioning that it makes hair feel very dry and straw-like.
"...But, like other reviewers, I have hair to my lower back and it took forever to soak and finger hurt! It’s also too pricey for me for regular use...." Read more
"...While it was sitting my hair turned very dry like straw so I started to panic, but I still waited the full amount of time...." Read more
"...help my highlights as well as other products that cost less and it very drying so use a hair mask after" Read more
"...massaged into my hair waited the 3 minutes And it was so so drying my hair felt like straw, thank God I had a product that was a conditioner that..." Read more
Reviews with images

Fantastic product!!
Top reviews from the United States
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- Reviewed in the United States on December 5, 2024I recently tried the COLOR WOW Dream Filter Pre Shampoo Mineral Remover, and I must say, it truly does what it claims to do! This product has been a game changer for my hair care routine, especially if you live in an area with hard water.
From the very first use, I noticed a significant difference in my hair. The hard water detox aspect of this product is impressive. It effectively removes mineral buildup, chlorine, and other impurities that can dull your hair and leave it feeling heavy. After using it, my hair felt lighter, brighter, and full of life!
The application process is straightforward—just spray it onto dry hair before shampooing and let it sit for a few minutes. I appreciate how easy it is to incorporate into my routine without adding much time. After rinsing it out and following up with my usual shampoo and conditioner, my hair felt incredibly soft and looked noticeably shinier.
One of the standout benefits is how it enhances color-treated hair. Since I often color my hair, I’ve struggled with maintaining vibrancy due to mineral deposits. However, with the Dream Filter, I’ve seen an improvement in the brightness of my color, NO MORE BRASSY, making it look fresh and revitalized.
Overall, I highly recommend the COLOR WOW Dream Filter Pre Shampoo Mineral Remover to anyone looking to detox their hair from hard water effects. It lives up to its promises by effectively removing buildup and enhancing the overall appearance of your hair. If you want your hair to look and feel lighter and brighter, this product is definitely worth trying!
- Reviewed in the United States on April 6, 2025I had a few moderate, orange areas after getting my hair highlighted, wanted more of a beige/cool tone. I’m not experienced with toners and developers even though I watched several YouTube videos. This product was something I could start with. It definitely took the orange out, I was really surprised! I can now use my purple shampoo to keep it cool. I highly recommend this if you’re looking for something quick and your hair isn’t completely yellow/orange.
- Reviewed in the United States on February 23, 2025Wow! This truly worked like it said! But, like other reviewers, I have hair to my lower back and it took forever to soak and finger hurt! It’s also too pricey for me for regular use. I compare it to how your hair behaves after fresh color! I’ll have to save it for special occasions, lolol!
- Reviewed in the United States on April 16, 2025Works well!
- Reviewed in the United States on April 24, 2025I did not hate the product, but I don’t feel like it did what it claims to do. I have blonde processed hair. I always use ash color, but it always ends up being brassy and yellowish a few days after a fresh color. I feel like purple and blue shampoos just add color and cancel out a bit, but I wasn’t achieving the results I desired. I watched some videos on TikTok of this product and it looked like it would work really well. I used it on my hair today for the first time. I let it sit for more than five minutes. While it was sitting my hair turned very dry like straw so I started to panic, but I still waited the full amount of time. I then washed and conditioned as directed. My hair softened up, so I was happy it did not remain very dry and straw-like like it had been with the product in it however, I did not notice any difference at all in the brassiness or color after drying and styling. It did feel a bit softer and conditioned, but I also used color wow leave-in conditioner afterwards, so I don’t know which product was responsible for making it soft. It felt the same as it did when I use the leave in on its own.
- Reviewed in the United States on August 9, 2023I brought this product because I wanted to keep my grey hair bright and free of yellow tones without using chemicals. This is the worst product that you can use on grey hair. My hair was beautiful I got compliments every where I went. But I decided to try WOW once I read the product description and some of the reviews that actually rated the product 5 stars. Not sure why WOW was rated high because this product does not work as promised. I purchased WOW Dream Filter,WOW Color Security Shampoo and WOW Color Security Conditioner. Well my grey hair turned yellow, looked brassy and was very harsh after just one wash. I used the product as directed and could not believe it when I looked in the mirror, I wanted to cry. In order to brighten, wipe out the yellow and restore the luster I used vinegar, Miss Clairol and Loreal Super Oreal Blanc, shampoo over again and deep conditioner.
My advise to anyone that reads this review, if you have product that work for you don’t change and if you want product that will keep your grey hair looking great without the yellow and brassiness, mix 2 tsp of Loreal Super Oreal Blanc and 4 tsp of Miss Clairol together and use it for 20-30 minutes as needed. Continue to use your favorite shampoo and conditioner and you will be very happy with the results. I am returning all of the WOW product for a full refund.
- Reviewed in the United States on January 14, 2025I don't understand the bad reviews! I have the hardest wayer ever. even with a water softener and filters i have rust stains everywhere.
I used as directed and also used the shampoo and conditioner recommended. My hair is brighter, and softer. Simply amazing.
I actually used it right before my color and highlights and they came out better than ever. I Love WOW!
- Reviewed in the United States on February 27, 2025This is an excellent product. I noticed less yellowing in my first treatment and my gray hair looked so much brighter.
Top reviews from other countries
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Martin Asuaje ReggetiReviewed in Mexico on June 15, 2023
5.0 out of 5 stars Realmente funciona
Este producto lo compre porque soy rubia, y el pelo de vez en cuando se pone de un color medio quemado. Cuando esto me pasa, usualmente después de ir a la playa, uso el Pre-Shampoo Mineral Remover y el color de cabello vuelve de nuevo a estar hermoso. Yo lo uso cada 6 semanas o cuando no me gusta el color que tengo y me devuelve el color del salón
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GinaReviewed in Spain on February 1, 2024
5.0 out of 5 stars 😍
Me Encanta!!!!!❤️
- DawnMDoheyReviewed in Canada on January 7, 2025
5.0 out of 5 stars Works miracles....
better then claryfing shampoo, works even better with clarifying shampoo. Just spray on hair to dampen and leave on for 3 minutes before washing hair . Works great to remove mineral buildup or yellowing due to hard water.
- Rozina B.Reviewed in the United Kingdom on March 27, 2025
5.0 out of 5 stars Does what it says. Very happy
I was about to box dye my hair black because nothing was getting rid of the brassy tones. I tried toner and even the darkest of blue hair masks. Nothing was working. I thought of giving this product a go as a last attempt and I was not disappointed. It's a good size bottle I have long hair and was easy to spray on my hair in sections. The smell is fine. Didn't leave my hair dry or brittle which was a bonus. It definitely got rid of some of the brassy tones, hair felt soft and smooth. I definitely need to use this again, there's plenty left over in the bottle for a few more rounds. I can definitely see and feel the difference. It did not strip any of the colour out as I had dyed my greys. I did leave it on longer than 3 minutes probably around 5 minutes. I would use this once every two to three weeks. Happy with the overall results so far.
Rozina B.Does what it says. Very happy
Reviewed in the United Kingdom on March 27, 2025
Images in this review
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katiReviewed in Germany on January 27, 2025
5.0 out of 5 stars Mein neuer Allrounder für blondiertes Haar
Ich habe gesträhntes Haar. Durch die regelmäßige Anwendung hält die Farbe perfekt, meine Haare haben einen umwerfenden Glanz, sehen sehr gepflegt aus. Bei Schwimmbadbesuchen trage ich das Spray zum Schutz vor dem Besuch auf und danach vor der Haarwäsche. Im Sommer / Strandurlaub wirkt es auch gut als Sonnenschutz.
Product summary presents key product information
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Product Summary: COLOR WOW Dream Filter Pre Shampoo Mineral Remover – Hard water detox | Get Lighter, Brighter, Shinier Color in 3 Minutes
From COLOR WOW
About this Item
- Safe, non-harsh, non-stripping formula gently extracts calcium, magnesium, copper, iron, manganese, aluminum and chlorine deposits that build up in your hair from hard water, well water and pool water in under 3 minutes.
- Fastest, easiest pre-shampoo spray removes color-distorting minerals in 3 minutes for brighter, shinier, silkier hair
- Gentle formula for healthier hair and scalp
- Removes minerals that dull, darken and distort color, and coarsen texture
Product Description
Important Information
Safety Information
For external use only
Ingredients
AQUA, PROPANEDIOL, SODIUM ITACONATE, COCOAMIDOPROPYL HYDROXYSULTAINE, GLYCERIN, PHENOXYETHANOL, TETRASODIUM GLUTAMATE DIACETATE, SODIUM POLYSTYRENE SULFONATE, SODIUM PHYTATE, ETHYLHEXYLGLYCERIN, CITRIC ACID.
Directions
Spray evenly and generously on dry hair before shampooing. Wait 1-3 minutes, then shampoo. WHEN TO USE DREAM FILTER: Suggested use is every 3-4 shampoos to keep your color looking fresh and bright. But, with frequent exposure to well water or chlorine, you can use it more often (even daily) because, unlike chelating products, DREAM FILTER is extremely gentle.
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