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Story Magic Rainbow Unicorn Sensory Play Set, Build Cognitive Development and Fine Motor Skills, Tactile Activities for On The Go, Sensory Toys for Preschoolers and Kids Ages 4, 5, 6, 7, 8
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Purchase options and add-ons
- ON-THE-GO-SENSORY BIN: Explore a sensory world when you use the moldable, stretchable dough to create any shape you want—then play with texture when you add in pony beads, confetti, and more.
- TONS OF UNICORN ADVENTURES: Use the mini unicorn figurine—along with fuzzy sticks, charms and more—to prance around your sensory bin. Create a dough mountain for your unicorn to climb, or a cloud for it to float away on! Hide all your beads and embark on a fun scavenger hunt—how fast can you find them all?!
- BENEFITS OF SMALL WORLD PLAY: Use this sensory toy as an opportunity to engage in cognitive tasks like counting or sorting—or enjoy open-ended playtime and encourage your little one to tell stories.
- GREAT PRESCHOOL GIFT IDEA: This set makes a great birthday gift or party idea for young learners—sensory-rich play helps prepare kids for school by developing necessary skills, all while having fun!
- KIT INCLUDES: 1 Star Confetti Bag, 2 Glitter Packets (Silver, Gold), 6 Wooden Charms, 10 Fuzzy Sticks (2 Blue, 2 Pink, 2 Purple, 2 Gold, 2 Silver), 1 Clay Roller Tool, 45 Pony Beads (Blue, Pink, Purple), 2 Cookie Cutters (Unicorn, Star), 25 Mini Pom Poms, 1 Wooden Unicorn Figurine (1.8 x 1.8 in.), 1 Sprinkles Bag, 6 Doughs (Purple, White, Yellow, Blue, Pink, Orange, 3 oz. Each), Easy-To-Follow Instructions
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Sustainability features
This product has sustainability features recognized by trusted certifications.Forestry practicesMade with materials from well-managed forests, recycled materials, and/or other controlled wood sources.As certified byThe Forest Stewardship Council (FSC) supports responsible forestry, which is a vital solution to combat climate change. Choosing FSC-certified products – whether furniture, building materials, paper, rubber, or textiles – helps protect forests, wildlife, clean water and supports the Indigenous Peoples, forest workers and communities who depend on them. Choosing FSC-certified products can also help to mitigate climate change by supporting responsible management of the world’s forests. For a better future, choose FSC.
Product information
Product Dimensions | 7 x 1.75 x 9.5 inches |
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Item Weight | 1.83 pounds |
Country of Origin | China |
ASIN | B09Y2DHRBC |
Item model number | 218897A |
Manufacturer recommended age | 4 - 8 years |
Best Sellers Rank | #90,499 in Toys & Games (See Top 100 in Toys & Games) #900 in Educational Science Kits |
Customer Reviews |
4.4 out of 5 stars |
Release date | August 14, 2022 |
Manufacturer | Horizon Group USA |
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Story Magic Rainbow Unicorn Sensory Play Set, Build Cognitive Development and Fine Motor Skills, Tactile Activities for On The Go, Sensory Toys for Preschoolers and Kids Ages 4, 5, 6, 7, 8
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Product Description
Create. Pretend. Play! Explore a magical unicorn world with the Story Magic Rainbow Unicorn Sensory Play Set! This sensory kit has everything you need to learn through hands-on play—and get an extra dose of unicorn magic! Squeeze, mold, and stretch the 6 pastel sensory doughs into whatever shape you want—don’t forget to mix in all the extra goodies, like star confetti and glitter! Press the pony beads into the dough, then go on a scavenger hunt to see how many you can find! Or use the fuzzy sticks to shape your own magical fairy wand—every unicorn lover needs one! Prance your unicorn figurine around the land and create an adventure above the clouds! This sensory playset is full of tactile materials that stimulate little minds and keep hands busy—whether you’re looking for a boredom buster or a fun weekend activity, it’s the perfect choice to encourage creative thinking and imaginative storytelling. Grab this on-the-go sensory toy for your next preschool playdate or unicorn birthday party—kids will fall in love with the endless ways they can mix and match the components for all the feels. Pair this sensory bin with other Story Magic activities, like dress-up dolls, tea sets, and storybook makers to unlock your full creative spirit! Recommended for ages 4 and up.
From the manufacturer

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Wooden Dress-Up Doll
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Unicorn Dream House
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Tea Party
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Storybook Maker
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Customer Reviews |
4.4 out of 5 stars 3,344
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4.5 out of 5 stars 227
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4.4 out of 5 stars 290
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4.7 out of 5 stars 287
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Price | $14.99$14.99 | $19.99$19.99 | $21.89$21.89 | $25.75$25.75 |
Mix & match over 40 outfits and accessories on two magnetic best friends and get ready for some seriously magical adventures! | Say hello to the most huggable plush unicorn tucked away in a magical wooden dollhouse — complete with a birth certificate, dreamy decorations, and a story maker to make the magic official. | With the Story Magic Tea Party Play Set, any time is tea time! Un-hook the latch on your carry case to find everything you need to host a magical tea party! | Inspire imagination and creative thinking through open-ended storytelling with a D.I.Y. storybook and story generator, drawing guide, and more! |

What's in the box
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Story Magic Sensory Play Set | DIY Sensory BinsHorizon Group
Customer reviews
Customer Reviews, including Product Star Ratings help customers to learn more about the product and decide whether it is the right product for them.
To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. It also analyzed reviews to verify trustworthiness.
Learn more how customers reviews work on AmazonCustomers say
Customers like the sensory play set's color palette, with one mentioning its vibrant colors and glitter for exploration. They also appreciate its great price point.
AI-generated from the text of customer reviews
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Customers like the toy's color palette, with one mentioning its vibrant colors and another noting the glitter for exploration.
"...It comes with pipe cleaners, beads, and glitter for exploration and story telling. My daughter ended up creating a unicorn cake for the unicorn land...." Read more
"...This kit is adorable, vibrant colors, securely intact, adjustable compartment to reuse to diy your own sensory bin..." Read more
"Cute but get dried out fast" Read more
"This is the cutest set ever!!!! Highly recommend for any age..." Read more
Customers find the sensory play set offers good value for money.
"...This makes the perfect little gift and the price is super affordable." Read more
"...are tiny pieces so toddlers should be supervised while playing, price point is good...." Read more
"...Great price point. Highly recommend" Read more
"Great gift for the price..." Read more
Reviews with images

Unicorn play set
Top reviews from the United States
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- Reviewed in the United States on January 1, 2025This little unicorn play set was perfect for my girl. It comes with the SOFTEST play dough selections. It comes with pipe cleaners, beads, and glitter for exploration and story telling. My daughter ended up creating a unicorn cake for the unicorn land. This makes the perfect little gift and the price is super affordable.
5.0 out of 5 starsThis little unicorn play set was perfect for my girl. It comes with the SOFTEST play dough selections. It comes with pipe cleaners, beads, and glitter for exploration and story telling. My daughter ended up creating a unicorn cake for the unicorn land. This makes the perfect little gift and the price is super affordable.Unicorn play set
Reviewed in the United States on January 1, 2025
Images in this review
- Reviewed in the United States on May 7, 2024This play dough kit is exactly as pictured. I added a pic of what I received for reference. I purchased the little figurines outside the box in the second pic at Michael’s before receiving the kit because I wasn’t sure what I’d get (there weren’t many reviews with pictures when I bought this), but I definitely didn’t need them. The kit comes with plenty of stuff to add to the play dough. I bought this as a gift for a 4 year old. For the price, you can’t beat this gift. I’ve purchased play dough kits similar to this on Etsy for twice as much. I hope this seller adds other themes. I’d definitely purchase again!
5.0 out of 5 starsThis play dough kit is exactly as pictured. I added a pic of what I received for reference. I purchased the little figurines outside the box in the second pic at Michael’s before receiving the kit because I wasn’t sure what I’d get (there weren’t many reviews with pictures when I bought this), but I definitely didn’t need them. The kit comes with plenty of stuff to add to the play dough. I bought this as a gift for a 4 year old. For the price, you can’t beat this gift. I’ve purchased play dough kits similar to this on Etsy for twice as much. I hope this seller adds other themes. I’d definitely purchase again!Great gift for the price
Reviewed in the United States on May 7, 2024
Images in this review
- Reviewed in the United States on January 6, 2025This sensory bin was the perfect gift for our daughter! She loves all things sensory formed and this was definitely a hit. The dough isn’t sticky so it doesn’t stick to your hands like some do! Easy to clean and pick up. Perfect gift for our 6 year old!
- Reviewed in the United States on January 31, 2025My daughter loved this kit! 💕
- Reviewed in the United States on October 29, 2023So amazing
- Reviewed in the United States on March 19, 2023When I saw this unicorn sensory bin at this price I was ecstatic, especially since other sensory kits are doubled the price. So I decided it would be a great birthday gift, as my toddler loves this theme and type of activity. We unpacked the dough and accessories and allowed my toddler to play with it. Initially it appeared wet, I thought maybe it was because it has been in the plastic wrap so we tried to knead it several times and still too sticky. Maybe we had a bad batch. We decided to throw it out since it was just too messy: sticking to our hands and somewhat hard to come of the countertop - had to use a spatula to remove it.
This kit is adorable, vibrant colors, securely intact, adjustable compartment to reuse to diy your own sensory bin (the closing tabs appear to be less sturdy), there are tiny pieces so toddlers should be supervised while playing, price point is good.
Unfortunately, will have to return this item because the dough was just too sticky and messy for us. Otherwise, my toddler loved it & it’s a good product.
When I saw this unicorn sensory bin at this price I was ecstatic, especially since other sensory kits are doubled the price. So I decided it would be a great birthday gift, as my toddler loves this theme and type of activity. We unpacked the dough and accessories and allowed my toddler to play with it. Initially it appeared wet, I thought maybe it was because it has been in the plastic wrap so we tried to knead it several times and still too sticky. Maybe we had a bad batch. We decided to throw it out since it was just too messy: sticking to our hands and somewhat hard to come of the countertop - had to use a spatula to remove it.
This kit is adorable, vibrant colors, securely intact, adjustable compartment to reuse to diy your own sensory bin (the closing tabs appear to be less sturdy), there are tiny pieces so toddlers should be supervised while playing, price point is good.
Unfortunately, will have to return this item because the dough was just too sticky and messy for us. Otherwise, my toddler loved it & it’s a good product.
Images in this review
- Reviewed in the United States on March 22, 2024My kids loved playing with this kit. They were entertained while I cooked dinner and begged to play after. Great price point. Highly recommend
- Reviewed in the United States on February 8, 2025Cute but get dried out fast