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Refuse to Choose!: Use All of Your Interests, Passions, and Hobbies to Create the Life and Career of Your Dreams Paperback – March 6, 2007
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"Designed to help you enjoy your many interests without feeling overwhelmed and unfocused"
- Metro New York
Author of Wishcraft and I Could Do Anything If Only I Knew What It Was..., Barbara Sher has become famous for her extraordinary ability to help people define and achieve their goals. What Sher has discovered is that some individuals simply cannot, and should not, decide on a single path; they are genetically wired to pursue many areas. Sher calls them "Scanners"—people whose unique type of mind does not zero in on a single interest but rather scans the horizon, eager to explore everything they see.
In this groundbreaking book, readers will learn:
• what's behind their "hit and run" obsessions
• when (and how) to finish what they start
• how to do everything they love
• what type of Scanner they are (and which tools they need to do their very best work)
- Print length288 pages
- LanguageEnglish
- PublisherRodale Books
- Publication dateMarch 6, 2007
- Dimensions6.01 x 0.72 x 9 inches
- ISBN-101594866260
- ISBN-13978-1594866265
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About the Author
Excerpt. © Reprinted by permission. All rights reserved.
ALL ABOUT SCANNERS
Elaine has found a few hours for herself, a rare occurrence, and she's determined to do something she loves to do. Exactly what that will be is still undecided, but it won't be hard to find, because she loves to do so many things.
She stands in front of a large table in her garage, looking at two projects she has started but never finished. To her left are two straw baskets of brightly colored yarn, a tube of glue, and a package of construction paper. Looking at them almost makes her mouth water. She's always happy doing crafts and promised a scrapbook to a friend many months ago. She tries not to look at the shelves behind the table, where her clay rests inside a plastic bag next to some small wooden tools. When she has more time, she'll make that ceramic piece she thought up, a great idea she got while looking through some antique picture books a while back. But she wishes she could do it right now.
She forces her eyes back to the table. In front of her, still in the paper bag from the store, are four books she bought months ago about the history of Poland. Also, in the bag is a package of unopened audiocassettes and a device she bought that will allow her to record conversations on the telephone. She wants to interview the older members of her family, all of whom are immigrants from Poland. There hasn't been a moment to look in the books since she found them at the bookstore. They sit there like a tantalizing dessert, saved for some time when she can relax, after the chores are done. But some of her relatives are growing old; she really should call them soon. She wonders if she should make a phone call right now and at least set up some phone appointments with her family and learn how to hook up the telephone recording system. She misses her Aunt Jessie.
But on the right, sitting on the floor in a tall, narrow box leaning against the table, still in the box it came in, is the electric piano she got for her birthday 3 months ago. She could set it up in 20 minutes if there were just a clear space for it in the house. Elaine knows the piano has to stay set up somewhere, because if she has to bring it out and put it away all the time, she'll never get around to it. But who has time to clear out a space when the whole house needs clearing out?
If only she were five people instead of just one, she'd do everything, all of it, right now, today. She looks with longing at the black-and-white drawing of the electric piano on the box and can almost hear the music. Her voice feels like it's starting to fill up with music and her fingers remember the touch of the keys. Could she just open it right here in the garage and do a little before dinner?
No. Elaine remembers that she promised her 8-year-old daughter a costume for a party coming up in a few weeks, and she really should get started on that and leave all this for another day. In fact, she's had it set up on the dining room table for 3 days, and the family has had to eat on trays in front of the TV set. Embarrassing. She'll do that right now.
But she suddenly remembers that she had another wonderful idea today in the car on the way home from her meeting with a client, an idea about a way to bring in some income that would absolutely work and would cost very little to start, and Elaine feels a familiar sense of apprehension that if she doesn't do something about it right away she'll forget it like all the other good ideas she keeps having.
Every single thing she sees or thinks of sparkles with potential and pulls her attention. She wants to do them all. But she's totally stuck and ends up doing none of them. She might as well pick up the cleaning and head for the market. She sighs and walks outside into the fresh air and remembers she wanted to go for a run today. Her dog, who has been lying on the floor nearby, gets up to follow and wonders what's bothering her. So does she.
Elaine doesn't have attention deficit disorder. She checked it out with doctors long ago. And she knows that when she's involved in any project, she doesn't get distracted by irrelevant things.
So what's stopping her? Why is she so indecisive? For that matter, why is she interested in so many things? Why is she such a great starter but then runs out of steam and leaves a trail of unfinished projects behind her? She doesn't blame her friends and family for smiling knowingly whenever she gets enthused about something new--she lets that roll off her back easily-- but it bothers her that she almost never gets to see an end product.
But how can anyone choose between so many interests? Which is the right one? Which is the most important? Another thought comes to her. She remembers that she meant to polish up her Spanish, because she might be able to teach part-time next year, and she can use the income.
Elaine shakes her head, almost resenting the new idea and feeling a hint of despair that there will always be something new and interesting moving into her line of vision; even if she ignores them all and firmly chooses one project or another, these new thoughts have the power to make her unsure of any choice she's made.
Most of her acquaintances know exactly what they're doing with their lives. Why doesn't she just pick something and do it? After all, she's very smart and has been told she could do anything! Why can't she get going?
Does this sound familiar?
Does Elaine remind you of yourself? Do you also wonder why you're caught in this kind of dilemma? Are you unable to figure out what drives you and why you're so different from people who made their choices early and followed one path? Why can't you start working on your dreams--and stick to them? How will you ever focus your curious mind on one path when you can't bear to turn your back on anything? What makes you tick?
Believe it or not, there are very good answers to those questions. If, like so many Scanners I've met, you think the situation is hopeless, you're in for some nice surprises. Here's the first and most important surprise: If Scanners didn't think they should limit themselves to one field, 90 percent of their problems would cease to exist!
What is a Scanner?
Scanners love to read and write, to fix and invent things, to design projects and businesses, to cook and sing, and to create the perfect dinner party. (You'll notice I didn't use the word "or," because Scanners don't love to do one thing or the other; they love them all.) A Scanner might be fascinated with learning how to play bridge or bocce, but once she gets good at it, she might never play it again. One Scanner I know proudly showed me a button she was wearing that said, "I Did That Already."
To Scanners the world is like a big candy store full of fascinating opportunities, and all they want is to reach out and stuff their pockets.
It sounds wonderful, doesn't it? The problem is, Scanners are starving in the candy store. They believe they're allowed to pursue only one path. But they want them all. If they force themselves to make a choice, they are forever discontented. But usually Scanners don't choose anything at all. And they don't feel good about it.
As kids, most Scanners had been having a great time! At school no one objected to their many interests, because every hour of every student's school day is devoted to a different subject. But at some point in high school or soon after, everyone was expected to make a choice, and that's when Scanners ran into trouble. While some people happily narrowed down to one subject, Scanners simply couldn't.
The conventional wisdom was overwhelming and seemed indisputable: If you're a jack-of-all-trades, you'll always be a master of none. You'll become a dilettante, a dabbler, a superficial person--and you'll never have a decent career. Suddenly, a Scanner who all through school might have been seen as an enthusiastic learner had now become a failure.
But one thought wouldn't leave my mind: If the world had just continued to accept them as they were, Scanners wouldn't have had any problems. With the exception of learning project management techniques, the only thing Scanners needed was to reject conventional wisdom that said they were doing something wrong and claim their true identity. Almost every case of low self-esteem, shame, frustration, feelings of inadequacy, indecisiveness, and inability to get into action simply disappeared the moment they understood that they were Scanners and stopped trying to be somebody else.
It appears that Scanners are an unusual breed of human being. One reason they don't recognize themselves is that they don't often meet people like themselves.
How do you know if you're a Scanner?
Maybe it would be useful to first discuss who isn't one.
Who isn't a Scanner?
Well, specialists aren't Scanners, obviously. If you're someone who is happy being completely absorbed by one field, I've labeled you a Diver. Some clear examples of Divers are professional musicians, scientists, mathematicians, professional chess players, athletes, business owners, and financiers. These people may "relax" with a hobby, but they're rarely passionate about anything but their field. In fact, Divers often wonder how people can be interested in anything but what they're interested in. Sometimes they even make fun of themselves for it, like the racing bicyclist Tim Krabbe described in The Rider, who glances up from his gear to look at people walking and says, "Nonracers. The emptiness of those lives shocks me."
By contrast, Scanners rarely think what other people are doing is empty. They're always curious to know "what's out there" and love to poke their noses into just about anything. A Diver rarely spends a moment wondering what he might be missing when he's totally absorbed in his field. On the other hand, 99 percent of Scanners spend a lot of time scanning the horizon, thinking about their next move.
Many people look like Scanners, but aren't
People who continually move from one idea to another often have very different reasons for doing so. Some are simply trying to make up their minds, and when they find the "right" choice, they can easily give up all the other ideas they considered.
Others move between ideas for reasons that surprised me when I first heard them. Here are some examples.
I spent years frustrating myself and everyone around me with my constant jumping from one thing to another. What I learned about myself eventually is that I knew deep down what I should be doing all along, but was simply too scared to commit myself to it. The constant stream of alternative ideas was simply an advanced avoidance technique.
I think I've always avoided what I really want to do because I was afraid I'd be mediocre, or fail completely, so I'd keep changing my mind before I produced anything that could be judged.
Depressed people often make the mistake of believing they're Scanners. Depression can create a fractured consciousness that doesn't allow one to pay attention to anything for long, and some depressed people believe that the cause of their depression is their inability to find something they can care about intensely. But the reverse is usually true: They can't care about anything because they're depressed. One of the main symptoms of depression is the inability to feel desire. A woman who had experience with depressed people told me:
The types of attention span problems that have to do with depression are quite different than job-interest attention spans. When you get so you can't read a book (and even newspaper articles are too complicated to remember from start to finish), you can't pay attention during a conversation, and you have no idea where your keys and wallet are when usually you know exactly where you put them, then you need to talk to somebody about therapy and medication, both of which work wonders.
And then we have ADD. Before knowing who they were, many Scanners assumed that their "problem" might be attention deficit disorder (ADD), simply because everyone assumed that being interested in lots of things was a form of distraction. In my experience, I've found that many Scanners actually do have ADD, but they are true Scanners all the same. I've also met people with diagnosed ADD who appear to be Scanners but are not. Once you understand that a bona fide Scanner has no problem with the normal ability to focus (as opposed to ADD-style hyper-focus), the confusion with ADD usually clears up.
I'm a Scanner and have been diagnosed with ADD. And I can tell you that nothing is clearer than the difference between feeling stuck because I'm having an ADD attack--that is, my mind is in a fog and I have trouble remembering what I'm doing--and being stuck for the typical Scanner reasons of being attracted to so many things that I can't figure out which project to reach for next.
Of course, there are many people who are quite content in their fields and have a few normal interests in addition, such as a lawyer who enjoys cooking and travel, or an advertising art director who collects antiques. But there's a noticeable difference between someone with a normal range of interests and a Scanner.
Who is a Scanner?
Intense curiosity about numerous unrelated subjects is one of the most basic characteristics of a Scanner. Scanners are endlessly inquisitive. In fact, Scanners often describe themselves as being hopelessly interested in everything (although, as you'll find out, this isn't so). A Scanner doesn't want to specialize in any of the things she loves, because that means giving up all the rest. Some even think that being an expert would be limiting and boring.
Our society frowns on this apparent self-indulgence. Of course, it's not self-indulgence at all; it's the way Scanners are designed, and there's nothing they can or should do about it. A Scanner is curious because he is genetically programmed to explore everything that interests him. If you're a Scanner, that's your nature. Ignore it and you'll always be fretful and dissatisfied.
It's a whole new way of thinking, I know. And much of the world doesn't see Scanners' behavior as admirable or even acceptable. But it wasn't always this way.
A recent change in fashion
Product details
- Publisher : Rodale Books; 64150th edition (March 6, 2007)
- Language : English
- Paperback : 288 pages
- ISBN-10 : 1594866260
- ISBN-13 : 978-1594866265
- Item Weight : 12.2 ounces
- Dimensions : 6.01 x 0.72 x 9 inches
- Best Sellers Rank: #118,062 in Books (See Top 100 in Books)
- #771 in Happiness Self-Help
- #910 in Success Self-Help
- #1,085 in Motivational Self-Help (Books)
- Customer Reviews:
About the author

NY Times Best Seller author Barbara Sher believes we each have a genius inside us, our Original Vision, and we’ve had it since birth. Our culture tends to discourage that vision, but it remains within us, waiting to be fulfilled. She has devoted the last 40 years of her life to saving that Genius, not from its imperfections or a bad self image, but from Isolation and Inner Resistance.
Barbara Sher is a business owner, career counselor and best-selling author of six books, each of which provides a unique step-by-step method to uncover talent, pinpoint goals and make dreams come true.
She has been called the “godmother of life coaching” and has presented seminars and workshops around the world to universities, professional organizations, Fortune 100 corporations and federal and state government agencies.
Her Sher Success Teams Leaders offer her workshop for building teams to go after their goals. Her online Barbara's Club offers book clubs, Hanging Out with Barbara Sher, a procrastination and Resistance survival guide in 365 daily emails and a year-long course for those who want to follow in her footsteps as a writer and speaker.
Customer reviews
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Learn more how customers reviews work on AmazonCustomers say
Customers find the book informative and life-changing, helping them understand themselves better and embrace their creativity and talents. They appreciate the discussions of various scanner types and find it an eye-opener. The book receives positive feedback for its humor, with one customer mentioning it brings relief to their weary soul.
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Customers find the book insightful, describing it as life-changing and very informative, with one customer noting how it provides a framework for channeling talents.
"...And it's not just feel-good, it helps you get to know yourself and gives you concrete ideas of how to get along better in a world where everything..." Read more
"...these years I understand myself much better and it helped me see my life from a new perspective...." Read more
"...Really has been an eye-opener. I love the activities that she lays out, and have really enjoyed keeping a scanner book and exploring all my creative..." Read more
"...Additionally, I found this book invaluable for examining my life and beginning to brainstorm some things I could do different...." Read more
Customers appreciate the book's creative approach, helping readers embrace their talents and passions, with one customer noting its life design models for different types.
"...out, and have really enjoyed keeping a scanner book and exploring all my creative ideas...." Read more
"...about multiple degrees, being called a dilettante, multidisciplinary artistic fantasies, claiming rainbow as my favorite color, the Big Magic voices..." Read more
"...a lot of the shame that’s been holding u back and boost your creativity to the next level." Read more
"...to unravel the misconceptions that surround the highly intelligent, creative, multi-passionate, world rocking People We are!!!..." Read more
Customers find the book eye-opening, with one mentioning it provides a wonderful new perspective.
"...Really has been an eye-opener...." Read more
"...Quite an eye-opener!" Read more
"...This book provided a wonderful new perspective and endless possibilities to consider. Tools are useful; helping me to organize some of my thoughts...." Read more
"This book has changed my perspective in so many ways. I finally feel FREE now that I understand my scanner ways...." Read more
Customers appreciate how the book categorizes different types of scanners and discusses various scanner types, with one customer noting it helps readers identify their personality.
"...and she does well to put to words the more unsettling and inspiring points of Scanner life...." Read more
"...Ms. Sher has done a wonderful job of identifying and categorizing several different types of what she calls "scanners." In an earlier time..." Read more
"If you are a scanner - this book is a must read! Scanners have many interests that they are curious and passionate about...." Read more
"...saying "Yes!" Finally, someone that can help scanners to identify their personality...." Read more
Customers appreciate the book's humor, with one mentioning how it brings relief to their weary soul and another noting how it helps them feel less guilt.
"...She is funny, reassuring and yet so inspiring...." Read more
"...It gives great instruction and empathy for your zone of genius." Read more
"...'re a Scanner, you will find this book refreshing and, in some way, relieving...." Read more
"...This book will bring relief to your weary soul, and provide the guidance needed to unravel the misconceptions that surround the highly intelligent,..." Read more
Top reviews from the United States
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- Reviewed in the United States on December 21, 2019Firstly, this book is the type where you read the first portion to help get to know yourself, and then you can just read the remaining sections that apply to you. So if you don't get through whole books easily, you don't have to.
It was helpful to me because it helped organize myself... not like de-clutter necessarily, but it validated my need to have things around at easy reach, and that I don't need to feel like a failure when I don't *complete* something. For some of us our minds need to explore, or prove we can do something to a certain level, or just get our feet wet, or whatever it is you "get out of it". It's not WRONG to not pick one thing and devote your life to it like society says. That's just how *some* people are, while others of us get our satisfaction and needs met in other ways. If you're tired of hearing "when are you going to get a real job?" or settle down, or "oh, you quit__(insert hobby or job here)__, huh?" and you feel guilty for not sticking with things, you NEED this book. It will pat you on the head and tell you there's nothing wrong with you and give you confidence and tools to work with your personality style the best you can. And it's not just feel-good, it helps you get to know yourself and gives you concrete ideas of how to get along better in a world where everything is supposed to be cookie-cutter and you're not a stiff gingerbread man, lol, you want to be moldable dough that will never be baked into one shape forever! :-D
- Reviewed in the United States on May 12, 2007Dear Friends: I have been a big fan of Barbara Sher's work since her first book on managing multiple interests and careers, "Wishcraft," came out. "Wishcraft" made a huge difference in my life. "Refuse to Choose!" picks up where "Wishcraft" left off, and offers additional thoughts on assembling all of your prized projects and careers into a framework where you can pursue them all.
I worked as a career counselor at one time, so I believe that I can give an informed opinion on books about managing multiple careers.
I'm a scanner -- a Sybil scanner, to use Sher's classification scheme -- and I had spent years futilely trying to "specialize" and being mocked for having multiple interests, and being admonished to "pick one or two."
"Refuse to Choose!" has been very helpful to me, as I am trying to organize my multiple interests, and my (at least) four careers into a framework where I can be creative in each career and special interest for the next twenty years.
I read the criticisms of the book with some puzzlement -- they seem to have been written mostly by people who favor specialization and suppressing some interests in favor of completing a few projects. It's like reading reviews of a book on wine tasting by people who don't drink at all.
I would urge interested readers to examine the sample text of the book that Amazon presents and see for yourselves what a helpful book it is. Don't be fooled by the deceptively simple language Sher uses -- many of her insights into "scanners" are quite profound.
I have given several copies of the book to friends who are also "scanners."
- Reviewed in the United States on January 10, 2020I learned a lot about myself from this book. I bought it to learn some time management techniques which I did and much more. After all these years I understand myself much better and it helped me see my life from a new perspective. As for the book itself, it could have used a bit of editing, fewer stories of people that illustrated the point the author was making. I got a lot more out of the second part of the book than the first. After a while I was able to tell what parts didn't apply to me and apply the 3 S's: skim, scan, and skip. But overall a very worthwhile book.
- Reviewed in the United States on September 11, 2015I have found this really, really inspiring and freeing - was panicking about my career options and what I wanted to do, and felt as though I was floundering in my inertia to want to do everything and so doing nothing, and this has made me realise that I'm not alone, and that I have far more options than I ever thought I did - I just need to embrace this side of my personality. Really has been an eye-opener. I love the activities that she lays out, and have really enjoyed keeping a scanner book and exploring all my creative ideas. It's also helped me to let go of projects that I have half-finished and feel guilty about neglecting, or hobbies that I have dropped that people make me feel bad about ("It's such a shame you don't sing anymore, you could've had a successful music career" etc). Really have let go of a lot of shoulds and am enjoying my approach to life, hobbies and career ideas. Also love reading about other people and the career and life choices they have made. Barbara Sher seems such a lovely and committed woman and I love dipping in and out of this book still.
Top reviews from other countries
- Niranjan BharathwajReviewed in India on August 22, 2018
5.0 out of 5 stars Identify who you are...before you break.
This book covers a wide range of personalities who fit into the category called Scanners. Are you tired of reading Self-help and motivation books? Aren't you convinced of the their techniques? You feel different from the people around you? Have you ever felt or heard others telling that 'you lack focus' ? Then this book is for you. Barbara Sher introduces you to a new world, where everything you wish for is possible. Welcome to the world of scanners.
- Ugo ValloneReviewed in Italy on June 16, 2018
5.0 out of 5 stars Inspiring and life enhancing
This is a must for everyone that has a lot of interests and curiosities. It can really give you a new perspective on who you are and directions to fulfill your unclear goals.
- Cliente KindleReviewed in Brazil on March 12, 2021
5.0 out of 5 stars Life Changing
All my life I have felt paralized when faced with choises, but that changed as soon as I started reading this book. With just a simple shift on how to look at yourself and understanding how you are wired you can have a radical change on your behavior! Incredible!
- K. BaxterReviewed in the United Kingdom on May 11, 2018
5.0 out of 5 stars Worth reading if you have diverse interests and wonder if you should be otherwise.
Really enjoyed reading this as I am most definately a scanner. However I do not fit into any single one of her categories but typically for me go across the range with a bit of most and less of some. However I really don't get why she seems to think this is a 'rare' type of person as pretty much everyone I know can be seen as a scanner. Maybe it's just a birds of a feather thing. Or cultural. If you have more than one interest, either personally or professionally then you too could be a scanner. Reading this did certainly help me to feel better about my diverse interests and process of always looking for some new to grab me. The author certainly has a way of putting things to make it seem not just ok to be this way but actually to see the positive advantages. Some of her ideas/exercises are fun to do too. Definately a book I will re-read and one I have recommend to other scanners.
One person found this helpfulReport -
SebReviewed in Spain on June 19, 2013
5.0 out of 5 stars Muy bueno
Es fácil de leer.
Da muchos ejemplos y propone pistas concretas muy interesantes.
Es bastante práctico : al final del libro, hay descripciones y listas muy útiles.