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Hanz de Fuko Claymation - Premium Mens Hair Styling Clay with Matte Finish - Cruelty Free - 56g
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Purchase options and add-ons
Product benefits | Firm Hold, Matte Finish |
Hair type | All |
Material Type Free | Paraben Free |
Scent | Lemon |
Liquid volume | 2 Fluid Ounces |
Item form | Clay, Oil, Wax |
Brand | Hanz de Fuko |
Number of items | 1 |
Unit count | 56.0 gram |
Item volume | 53.33 Millilitres |
About this item
- Limitless Styling Possibilities: Our best selling styling clay, Claymation has created a cult following for its ability to provide ultimate pliabilty for endless re-shaping potential
- Matte Styling Masterpiece: Claymation provides super high hold, with a shine-free matte finish that’s ideal for textured looks that last all day
- Moisturizes Hair, Prevents Hair Loss, Stops Oil Buildup & Promotes New Follicle Growth.
- Easy to Apply. Lasts All Day. Rinses out Clean.
- Rich in Natural Botanical Ingredients to Strengthen Hair.
Frequently bought together

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- Sustainability features for this product
Product Certification (1)
Products with trusted sustainability certification(s). Learn moreProduct Certification (1)GreenCircle Certified: Certified Environmental Facts Label Verifies product carbon footprint reduction at the raw material or manufacturing stage. - Sustainability features for this product
Sustainability features
This product has sustainability features recognised by trusted certifications.Reduced air and/or water in the product or packaging for more efficient transportation.As certified byCompact by Design is a new sustainability certification created by Amazon to identify products that, while they may not look much different, have a more efficient design. With the removal of excess air and water, products require less packaging and become more efficient to dispatch. At scale, these small differences in product size and weight lead to significant carbon emission reductions. - Sustainability features for this product
Product Certification (1)
Products with trusted sustainability certification(s). Learn moreProduct Certification (1)GreenCircle Certified: Certified Environmental Facts Label Verifies product carbon footprint reduction at the raw material or manufacturing stage. - Sustainability features for this product
Sustainability features
This product has sustainability features recognised by trusted certifications.Reduced air and/or water in the product or packaging for more efficient transportation.As certified byCompact by Design (Certified by Amazon)
Compact by Design is a new sustainability certification created by Amazon to identify products that, while they may not look much different, have a more efficient design. With the removal of excess air and water, products require less packaging and become more efficient to dispatch. At scale, these small differences in product size and weight lead to significant carbon emission reductions. - Sustainability features for this product
Sustainability features
This product has sustainability features recognised by trusted certifications.Carbon emissions from the lifecycle of this product were measured, reduced and offset.As certified byClimatePartner certified
The ClimatePartner certified product label confirms that a product meets the requirements for the five steps in climate action including calculating carbon footprints, setting reduction targets, implementing reductions, financing climate projects and communicating transparently to continuously reduce emissions.Certification Number
XGV7CM - Sustainability features for this product
Sustainability features
This product has sustainability features recognised by trusted certifications.Reduced air and/or water in the product or packaging for more efficient transportation.As certified byCompact by Design (Certified by Amazon)
Compact by Design is a new sustainability certification created by Amazon to identify products that, while they may not look much different, have a more efficient design. With the removal of excess air and water, products require less packaging and become more efficient to dispatch. At scale, these small differences in product size and weight lead to significant carbon emission reductions.
Important information
Safety Information:
Avoid contact with eyes. For external use only.
Ingredients:
Beeswax, Bentonite, Ethylhexyl Stearate, PEG-7 Glyceryl Cocoate, Water (Aqua), Mineral Oil, VP/VA Copolymer, Hydrogenated Castor Oil, Ceteareth-25, Butylene Glycol, Kaolin, Glycerin, PVP, Equisetum Arvense (Horsetail) Extract1, Citrus Medica Limonum (Lemon) Peel Extract1, Malva Sylvestris (Mallow) Flower Extract1, Arctium Majus Root (Burdock) Extract1, Jojoba Esters, Tocopherol, Hydrated Silica, Propanediol, PEG-16 Macadamia Glycerides, Ethylhexylglycerin, Phenoxyethanol.
Directions:
Take a pea sized amount and rub between fingers to activate. Massage into hair and style as desired.
Product Description

CHOOSE THE RIGHT STYLER FOR YOU
![]() Claymation | ![]() Quicksand | ![]() Gravity Paste | ![]() Sponge Wax | ![]() Modify Pomade | |
---|---|---|---|---|---|
Customer Reviews
|
4.2 out of 5 stars 5,879
|
4.3 out of 5 stars 2,379
|
4.5 out of 5 stars 188
|
4.4 out of 5 stars 112
|
4.3 out of 5 stars 404
|
Price
| £18.00£18.00 | — | — | £20.00£20.00 | — |
Base
| Clay/Wax | Wax/Dry Shampoo | Paste | Wax | Pomade |
Recommended Hair Types
| Straight, Wavy, Thick | Thin & All Hair Types | Straight, Wavy, Thick | Straight, Wavy, Curly | All Hair Types |
Can Be Paired With
| Quicksand, Hairspray | Pair with Any | Scheme Cream, Hairspray | Quicksand, Hairspray | Pair with Any |
Recommended Style
| Matte Textured Looks | Beachy, Textured Styles | Parted, Structured Looks | Reworkable (Slick, Messy) | Slick Back, Sleek Looks |
All-Natural Ingredients
| ✔ | ✔ | ✔ | ✔ | ✔ |
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How do I apply Claymation to my hair?
Take a pea-sized amount. Vigorously rub your hands together to activate and warm the product. Once the clay is smooth, push and stroke your fingers through your dry hair until you get the relaxed, textured hairstyle desired. Apply more if needed.
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Is Claymation made of all-natural ingredients?
Yes, Claymation contains all natural ingredients, which means it’s actually good for your hair while providing powerful, “all-day” nourishment from roots to ends. Key ingredients include jojoba oil, sunflower seed oil, and castor seed oil.
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Which Hanz de Fuko products work best for me?
For curly hair: Modify Pomade, Scheme Cream, or Hybridized Wax. For fine, thinning hair: Quicksand, Scheme Cream and our Natural Shampoo and Conditioner. For thick, unmanageable hair: Claymation, Quicksand, Sponge Wax or Gravity Paste.
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How long does a 2 ounce container last?
You only need a dime-sized amount per application for most Hanz de Fuko products. One container should last at least two months for longer hair, and up to 6 months or longer for shorter hair or if you use it infrequently.
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Is this product made in the USA?
Yes. Hanz de Fuko hair products are made in California, USA. Founded in Los Angeles, Hanz de Fuko has built up a passionate following as a result of our commitment to high quality, innovative, organic hair and beauty products.
Product information
Technical Details
Manufacturer | Hanz de Fuko |
---|---|
Package dimensions | 6.5 x 6.3 x 5.7 centimetres |
Package Weight | 0.11 Kilograms |
Item dimensions L x W x H | 6 x 6 x 5 centimetres |
Item weight | 2 Ounces |
Brand | Hanz de Fuko |
Colour | cream |
Format | Clay, Oil, Wax |
Volume | 53.33 Millilitres |
Scent | Lemon |
Item model number | HF009 |
Product Dimensions | 6 x 6 x 5 cm; 56.7 g |
ASIN | 7178679743 |
Additional Information
Date First Available | 19 Jan. 2016 |
---|---|
Customer Reviews |
4.2 out of 5 stars |
Best Sellers Rank |
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Hanz de Fuko Claymation - Premium Mens Hair Styling Clay with Matte Finish - Cruelty Free - 56g
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Product details
- Is discontinued by manufacturer : No
- Product Dimensions : 6 x 6 x 5 cm; 56.7 g
- Manufacturer : Hanz de Fuko
- ASIN : 7178679743
- Item model number : HF009
- Country of origin : USA
- Customer reviews:
Customer reviews
Customer Reviews, including Product Star Ratings, help customers to learn more about the product and decide whether it is the right product for them.
To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. It also analyses reviews to verify trustworthiness.
Learn more how customers reviews work on AmazonCustomers say
Customers find the hair styling clay to be of good quality and appreciate its matte finish that's not shiny or greasy. The hold receives mixed feedback - while some say it holds better than regular clay, others find it lacks hold. Moreover, customers express disappointment with the product's value for money. The scent also gets mixed reactions, with some appreciating its mild fragrance while others find it unpleasant.
AI Generated from the text of customer reviews
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Customers find this hair styling clay to be of good quality.
"...So I guess I depends what you what out of it. This is a good utility product that will see you through the day, shame it doesn't have a nice..." Read more
"...Yes it's more expensive than alternatives. But it's also better than every other product I've tried and I mean that genuinely...." Read more
"...'ve bought and found it made my hair greasy and heavy so was a complete waste of time...." Read more
"Hanz de Fuko Claymation is my husband's go-to hair product. It provides a strong yet flexible hold with a natural matte finish, perfect for textured..." Read more
Customers appreciate the matte finish of the styling clay, noting it provides a natural look without being shiny or greasy.
"...Hair doesn't look greasy at all and gives quite a fixed look, I wouldn't say its re-workable though it looks soft and natural which I like...." Read more
"...The matte finish of the product is really nice but can make your hair appear greasy, ironically, if you apply too much...." Read more
"...It provides a strong yet flexible hold with a natural matte finish, perfect for textured styles." Read more
"Definitely not Matt finish. Greasy and shiny. Brylcream like." Read more
Customers have mixed opinions about the styling clay's hold, with some praising its 8-hour hold and noting it performs better than regular clay, while others find it lacks hold.
"...better, Aveda probably my favourite for a subtle fresh smell and nice light hold (though I would not expect the same hold all day), my hair always..." Read more
"Things which are great: 1. The hold. Nothing compares in terms of hold, especially when you consider point 2. 2. How little you need...." Read more
"...On opening, I was surprised at the consistency, this is much more of a heavy wax than a clay. It's very hard and sticky...." Read more
"...It certainly has a high hold...." Read more
Customers have mixed opinions about the hair styling clay's scent, with some appreciating its mild fragrance while others find it unpleasant.
"...Its got no scent to it which is a shame...its completely neutral ( I even checked with the other half in case it was me!!....it wasn't)...." Read more
"...Not really. The only one that might not suit everyone is it has no smell whatsoever. Personally I prefer products with a nice fragrance...." Read more
"...Looks and smells fab , and to use it is a pleasure, styles and holds perfectly , so far really happy with the purchase...." Read more
"...The product is scentless...." Read more
Customers express disappointment with the product's value for money, describing it as not worth the cost.
"...Yes it's more expensive than alternatives. But it's also better than every other product I've tried and I mean that genuinely...." Read more
"...So yeah, that’s all. I would say the product is a little overpriced but hey, it’s certainly one of the best products out there...." Read more
"...this wasn’t too strong, but in fact it’s the same as blunman, but much cheaper as bluman is now £30! I have fine hair that flops etc...." Read more
"...This was probably the most expensive product I've bought and found it made my hair greasy and heavy so was a complete waste of time...." Read more
Reviews with images

Styles and holds perfectly
Top reviews from United Kingdom
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- Reviewed in the United Kingdom on 16 September 2022This is a really good product to give an 'all day' hold with a very Matt finish. My hair is currently about inch and a half long and I can apply this in the morning and its still the same when I go to bed. Hair doesn't look greasy at all and gives quite a fixed look, I wouldn't say its re-workable though it looks soft and natural which I like.
During the hotter weather, my hair was longer (2 and a half inches maybe) and I did find by the end of the day it was struggling to maintain shape but I don't think this product is intended for that length so that was on me!
Ok, so is it worth the money? ---- Maybe.... I do really like the hold and Matt finish. Its quite dense and is the type you have to scrape out of the tub, you only need a really small amount and I always apply to damp hair and finish with hairdryer....good to go! I know some people are complaining about the size of the tub...but I'd say its comparable to other brands..and really...how much are you putting on!?
Its got no scent to it which is a shame...its completely neutral ( I even checked with the other half in case it was me!!....it wasn't).
I've used various products for different reasons and styles though for quite some time I tend to buy similar types of products, J.Crew, D:Fi Dstruct, Aveda. Along with some of the cheaper brads VO5 etc... I would say the Hold of this one is definitely at the top, however is it 15quid better than a VO5? In fairness to the VO5 hair fibre, I can get through most of the work day with a similar appearance....might not make it quite into the night. Out of the ones listed...they all smell way better, Aveda probably my favourite for a subtle fresh smell and nice light hold (though I would not expect the same hold all day), my hair always feels nice and soft and smells great with this...soo in this case i'm happy with the 20quid price tag.
So I guess I depends what you what out of it. This is a good utility product that will see you through the day, shame it doesn't have a nice fragrance...but you can't have everything I suppose.
Would I buy it again? .... I'm not sure I would. Its a little on the hard side when applying and the lack of fragrance are the cons. If I needed the strong hold and clean look from morning till night...everyday.. then maybe.
Definitely a good product and does what it needs to, it'll come down to personal preference.
- Reviewed in the United Kingdom on 14 November 2024Things which are great:
1. The hold. Nothing compares in terms of hold, especially when you consider point 2.
2. How little you need. This is a product where for once you genuinely can use "a pea sized amount" (as other manufacturers claim) and it will actually hold well. In my experience in cheaper products you'd easily need 3-4 times the amount to get the same hold, which would also leave you hair feeling clumpy. This is at bare minimum strong wind resistant - it really is a strong hold yet it doesn't feel like your hair is bogged down in product. That brings us on to point 3.
3. It isn't sticky/clumpy/leaves any residue. If you run your hand through your hair it doesn't particularly feel full of product, but you can re-style it. It lasts all day, easily 16+ hours. It washes out easily and if your hair gets wet (e.g. rain, swimming, etc) it doesn't do that annoying thing where you feel like product is dripping down your face.
Are there any negatives? Not really. The only one that might not suit everyone is it has no smell whatsoever. Personally I prefer products with a nice fragrance. This doesn't smell of anything at all, although that's better than it smelling unpleasant. Given how good it is, this in itself isn't a bad enough point to rate it down for me.
Yes it's more expensive than alternatives. But it's also better than every other product I've tried and I mean that genuinely. If you factor in how little of it you need per day it doesn't even work out that expensive in comparison to others.
How long does it last? On my hair shown in the photo - which is grade 3 back/sides and 2ish inches on top - one pot would do me about 3 months.
Any other benefits? The small pot makes it ideal to take on holiday or when travelling. The packaging is nice.
Overall this is hands down the best hair clay. I've never found anything which comes close to it so keep rebuying it for the last year and a half.
5.0 out of 5 starsThings which are great:The best hair product I've ever used
Reviewed in the United Kingdom on 14 November 2024
1. The hold. Nothing compares in terms of hold, especially when you consider point 2.
2. How little you need. This is a product where for once you genuinely can use "a pea sized amount" (as other manufacturers claim) and it will actually hold well. In my experience in cheaper products you'd easily need 3-4 times the amount to get the same hold, which would also leave you hair feeling clumpy. This is at bare minimum strong wind resistant - it really is a strong hold yet it doesn't feel like your hair is bogged down in product. That brings us on to point 3.
3. It isn't sticky/clumpy/leaves any residue. If you run your hand through your hair it doesn't particularly feel full of product, but you can re-style it. It lasts all day, easily 16+ hours. It washes out easily and if your hair gets wet (e.g. rain, swimming, etc) it doesn't do that annoying thing where you feel like product is dripping down your face.
Are there any negatives? Not really. The only one that might not suit everyone is it has no smell whatsoever. Personally I prefer products with a nice fragrance. This doesn't smell of anything at all, although that's better than it smelling unpleasant. Given how good it is, this in itself isn't a bad enough point to rate it down for me.
Yes it's more expensive than alternatives. But it's also better than every other product I've tried and I mean that genuinely. If you factor in how little of it you need per day it doesn't even work out that expensive in comparison to others.
How long does it last? On my hair shown in the photo - which is grade 3 back/sides and 2ish inches on top - one pot would do me about 3 months.
Any other benefits? The small pot makes it ideal to take on holiday or when travelling. The packaging is nice.
Overall this is hands down the best hair clay. I've never found anything which comes close to it so keep rebuying it for the last year and a half.
Images in this review
- Reviewed in the United Kingdom on 5 October 2021I was very into the YouTube men’s hair scene back in 2015-16, watching creators like Blumaan and Luca Fersko who always used this product. So after 5 years or so and feeling nostalgic, I purchased Claymation.
It certainly has a high hold. I style my hair as kind of a messy wavy fringe, and my natural hair is only slightly wavy but this product helps make my hair hold in a wavier style for around 4 hours but will usually flatten down a little by the end of the day. The product works great for achieving waves and texture by scrunching.
The matte finish of the product is really nice but can make your hair appear greasy, ironically, if you apply too much. It sometimes is hard finding the right amount to apply but a little bigger than a pea size is normally good for me with around 4 inches hair on top.
Applying the product is straightforward and goes in fairly easy, just don’t be too rough when you apply and make sure to coat every inch of the hair.
So yeah, that’s all. I would say the product is a little overpriced but hey, it’s certainly one of the best products out there. I’ll probably be buying Gatsby or Tigi Bedhead in the long run, but this was a fun experience.
- Reviewed in the United Kingdom on 29 March 2025Hanz de Fuko Claymation is my husband's go-to hair product. It provides a strong yet flexible hold with a natural matte finish, perfect for textured styles.
Top reviews from other countries
- LukeReviewed in the United States on 28 May 2025
5.0 out of 5 stars I won't use anything else.
I've bounced around for years trying to find something to help manage my short, graying, coarse and thick hair. I don't like the wet or slicked back/to the side look. I really prefer the clumpy, beachy, styled between the fingers look.
I used a ton of different clays throughout the years and there always seemed to be something that kept me from sticking with one or another... whether it was scalp irritation, flakes, hard to rinse out, not a good enough hold... I can say with confidence that this stuff does everything I need a hair clay to do without the negatives I've experienced with other products.
It doesn't require much to get your preferred style. The hold is amazing, and it your hair doesn't look wet and hard to the touch. Weather doesn't affect it unless you're standing in a downpour, and it washes out easy in the shower.
Definitely recommended!
- UroojReviewed in the United Arab Emirates on 19 March 2025
5.0 out of 5 stars Must have
Amazing
- EddieReviewed in Singapore on 25 October 2024
5.0 out of 5 stars Strong hold, matt finish and washes off easily
The product has a good texture and strong hold that can last through the day. It has a matt finish and hair can be restyle through the day. I like that it washes off easier than most other products
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ppReviewed in Mexico on 7 January 2024
5.0 out of 5 stars Buena pero cara
Cumple lo que promete. Con poco producto se fija bien el pelo siempre y cuando esté seco. Hay acodado primero mientras se seca. Ya sea l aire libre o con secadora. Si no después es difícil acomodarlo ya que se tiene que aplicar en seco
- Ali MReviewed in Saudi Arabia on 26 August 2022
5.0 out of 5 stars Good hold
I have used it for about a week now, i can say it has ok hold and i have thick hair l. But the only downside is doesn’t hold for a long time and gets oily.