Brand | Zinsser |
---|---|
Color | White |
Finish Type | Flat |
Size | 128 Fl Oz (Pack of 2) |
Item Volume | 1 Gallons |
Special Feature | Tintable, Stain Resistant |
Unit Count | 256.0 Fl Oz |
Paint Type | Enamel |
Specific Uses For Product | Interior/Exterior |
Surface Recommendation | Interior/Exterior, Wood |
Indoor/Outdoor Usage | Outdoor, Indoor |
Item Form | Liquid |
Age Range (Description) | Adult |
Is Waterproof | False |
Model Name | B-I-N |
Package Information | Can |
Color Code | White |
Coverage | 500 square feet per gallon |
Water Resistance Level | Water Repellent |
Global Trade Identification Number | 10020066367203 |
Manufacturer | Rust-Oleum |
Part Number | 320991-2PK |
Item Weight | 21.8 pounds |
Product Dimensions | 14 x 7.13 x 8.38 inches |
Item model number | 320991-2PK |
Style | Brush |
Finish | Flat |
Item Package Quantity | 1 |
Number Of Pieces | 2 |
Special Features | Tintable, Stain Resistant |
Batteries Required? | No |
Zinsser 320991-2PK B-I-N Shellac-Base Primer, Gallon, White, 2 Pack
Purchase options and add-ons
Brand | Zinsser |
Color | White |
Finish Type | Flat |
Size | 128 Fl Oz (Pack of 2) |
Item Volume | 1 Gallons |
Special Feature | Tintable, Stain Resistant |
Unit Count | 256.0 Fl Oz |
Paint Type | Enamel |
Specific Uses For Product | Interior/Exterior |
Surface Recommendation | Interior/Exterior, Wood |
About this item
- Use to prime wide range of interior surfaces as well as for exterior spot priming
- Shellac-based formula fully seals deep stains and odors and can be used on knots and sap streaks
- Dries to the touch in 20 minutes, can be top coated in 45 minutes and covers approximately 500 sq. ft. per gallon
- Sticks to most surfaces without sanding for exception paint adhesion
- Works as a strong, smooth primer for any top coating
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From the manufacturer
Zinsser: The Professional's Choice Since 1849

Quality solutions for every job
Whether you need a premium primer to resolve common issues around the home or are looking for industrial-strength endurance for commercial properties, Zinsser offers effective formulas. Extend the life and enhance the durability of painting jobs by providing a quality base coat proven to give top-of-the-line adhesion to a wide range of coatings, even on difficult surfaces and substrates. Many of these best-selling primers come in both traditional quarts/gallons for roll and brush on applications as well as quick-apply aerosol sprays.

Difficult or problem surfaces? Not an issue. Check Zinsser's full line of specialized primers.

Prime a wide range of interior and exterior surfaces, including:
- Wood
- Metal
- Plaster
- Concrete
- Tile
- Glass
- Gloss Enamels
- ...and more!
Do It Right the First Time
Why it's important to prime
Priming isn't just an extra step in the painting process - it ensures that the work and money spent painting surfaces isn't wasted. Use primer as a buffer between what you need to paint and the top coat you want to use to make sure that nothing interferes with the final appearance of your work.
Reasons to prime:
- Prevents top coat paints from flaking, scraping or scratching away easily by providing better adhesion to surfaces
- Seals or bonds to difficult-to-paint surfaces, allowing regular paint to be used on otherwise impossible surfaces
- Can cover and eliminate surface problems (like water damage, odors and more) so that they can be painted directly over without repairs
- Creates a smooth, uniform coating that ensure top coat paint goes on easily and evenly
- Covers up bright or dark colors to help paint require less coats to achieve "true" color
- Protects items from wear and weathering when used better than paint can alone
Before
Cover up outdated, dark colors...
After
...with a bright new look!
Before
Seal away problem areas, stains and odors...
After
...for a like-new, paintable surface!

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Customer Reviews |
4.6 out of 5 stars 1,315
|
3.9 out of 5 stars 74
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4.5 out of 5 stars 493
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4.3 out of 5 stars 162
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4.3 out of 5 stars 44
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4.6 out of 5 stars 3,297
|
Price | $14.98$14.98 | $15.97$15.97 | $22.05$22.05 | — no data | $29.15$29.15 | $42.24$42.24 |
Interior? | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
Exterior? | ✓ | ✓ | ✓ | no data | no data | no data |
Use for: | All purpose - works on most residential or commercial spaces | Fast coverage - works 4X faster than standard spray primers | Blocking stains/damage, hiding dark colors, preventing tannin bleeds | Eliminating imbedded odors like pet urine, cigarettes, smoke, food and more | Areas where fumes or odors from painting are a concern | Sealing new drywall, chalky surfaces, skim, or other porous substrates |
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Product information
Technical Details
Additional Information
ASIN | B0BQWZFFNM |
---|---|
Customer Reviews |
4.5 out of 5 stars |
Best Sellers Rank | #22,768 in Tools & Home Improvement (See Top 100 in Tools & Home Improvement) #20 in Primer Paint |
Date First Available | December 22, 2022 |
Warranty & Support
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Zinsser 320991-2PK B-I-N Shellac-Base Primer, Gallon, White, 2 Pack
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Product Description
Zinsser B-I-N Shellac-Base Primer & Sealer is the fast and easy way to ensure a smooth, rich finish on a wide variety of interior surfaces or for exterior spot priming. Advanced formula works to fully seal difficult to treat stains and odors thanks to its incredible enamel holdout. Dries to a non-toxic, hypoallergenic film that provides exceptional hide and adhesion.
Top Brand: Zinsser
Compare with similar items
This Item Zinsser 320991-2PK B-I-N Shellac-Base Primer, Gallon, White, 2 Pack | Recommendations | |||||
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Price | $146.10$146.10 | $90.07$90.07 | $53.99$53.99 | -9% $63.94$63.94 List: $69.98 | -7% $66.27$66.27 Typical: $71.35 | $17.99$17.99 |
Delivery | — | Get it as soon as Friday, May 16 | Get it as soon as Friday, May 23 | Get it as soon as Friday, May 16 | Get it as soon as Friday, May 16 | Get it as soon as Friday, May 16 |
Customer Ratings | ||||||
Sold By | My Two Crowns | Vera Tools | Vera Tools | Amazon.com | Amazon.com | Amazon.com |
volume | 1 gallons | 1 gallons | 3785411840 milliliters | 256 fluid ounces | 1 gallons | 32 fluid ounces |
unit count | 256 | 128 | 128 | 256 | 128 | 32 |
paint type | Enamel | Oil | Latex Paint | Water-based | Acrylic | Watercolor |
surface suggestion | Interior/Exterior, Wood | Wood | Multiple | Masonry,Metal,Wood | Ceramic,Glass,Masonry,Metal,Vinyl,Wood | Plaster |
exterior finish | Paint | — | — | — | Aluminum,Glossy,Metal,Plastic | Glossy |
full cure time | — | — | — | 1 hours hours | 3 hours | 1 hours hours |
waterproof | ✗ | — | ✗ | ✗ | ✗ | ✗ |
Customer reviews
Customer Reviews, including Product Star Ratings help customers to learn more about the product and decide whether it is the right product for them.
To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. It also analyzed reviews to verify trustworthiness.
Learn more how customers reviews work on AmazonCustomers say
Customers find the primer works well, particularly for covering water marks on ceilings, and appreciate its quality and stain-blocking properties. The product is easy to apply, dries quickly, and serves as a good primer, with one customer noting it's especially effective over oil-based finishes. The spray quality receives mixed reviews, with several customers reporting issues with the spray coming out in blobs and leaking.
AI-generated from the text of customer reviews
Customers find that the primer spray works well, particularly for covering water marks on ceilings and repairing walls.
"Did the job. Sealed the drywall tear. Easy to plaster over and then paint." Read more
"...Tge product is effective but doesn’t cover a big enough area, so probably not tge best value." Read more
"I used this to cover knots on wood before I painted it. It worked well, however it did not go far at all. Had to order a second can." Read more
"...Some needed a second coat but works as stated. You can use water based primer and paint over this product. Excellent product!" Read more
Customers find the primer to be of good quality.
"...Great product!" Read more
"...It had the best overall reviews and seemed reputable. I had three different areas of my house that had water damage...." Read more
"I am sure the product is great, but I wouldn't know, I haven't received it yet...." Read more
"...It did exactly what I needed and it was easy to use. The finished product came out wonderful. Very happy with this!" Read more
Customers find that the primer spray effectively covers stains and works as a stain block.
"...Completely covered the staining. I also have flat white walls and this spot covers any stains as well. Great product!" Read more
"...Fantastic value, it covered all blemishes, and the brushed on white paint afterward was perfect. The can emptied rather quickly. Use short bursts." Read more
"...The larger area was not covered as nicely. I can definitely still see the stains...." Read more
"Good stain blocker. Covered a ceiling water stain did not bleed back through." Read more
Customers find the primer effective, with one customer noting it works particularly well over oil-based finishes.
"...This stuff is expensive, but it’s the best primer to use over oil based finishes. It smells really strongly. Wear a respirator...." Read more
"This shellac based primer was great. My son colored on the wall with marker...." Read more
"...The van will run out in two seconds, but the primer itself is great. I use it in place of sanding on most of my furniture flips, and holds great...." Read more
"I found this to be very good to prime my pieces for decoupage. I was having trouble that my base coat was not staying on piece...." Read more
Customers find the paint easy to apply and use.
"Did the job. Sealed the drywall tear. Easy to plaster over and then paint." Read more
"...It was easy to apply and dried very quickly, but I had to step outside to spray it since it is scary chemically to spray in the air even with a mask..." Read more
"...It did exactly what I needed and it was easy to use. The finished product came out wonderful. Very happy with this!" Read more
"This product was very easy to apply & very effective at covering the stain on the wall." Read more
Customers appreciate that the paint dries quickly.
"...It was easy to apply and dried very quickly, but I had to step outside to spray it since it is scary chemically to spray in the air even with a mask..." Read more
"...Several light coats required on vertical surfaces. Dries as quick as advertised so multiple light coats not a problem...." Read more
"...Did this three weeks ago and still no water stain coming through. Dried quick, 30 minutes before I could paint over it. Excellent product...." Read more
"...Fast coverage, does not bleed through the primer. Dries fast. Painting over the primer is a breeze." Read more
Customers have mixed opinions about the primer's coverage, with some finding it great and others noting it's not much.
"...This paint spray covered the two smaller areas flawlessly. I was super impressed. The larger area was not covered as nicely...." Read more
"Great adhesion, covers very well. Several light coats required on vertical surfaces...." Read more
"...The B-I-N primer provides decent coverage if you do 2 coats with sanding between each. One can can cover 3 cabinet doors (front and back)...." Read more
"It did not completely cover the water satin on the ceiling with one coat; but it came pretty close~! Good stuff" Read more
Customers report issues with the paint's spray quality, noting that it comes out in blobs, leaks, and is difficult to use on vertical surfaces.
"...Also, the sprayer seems to clog very easy, which was a bit irritating. Overall, it provides decent coverage on smaller areas...." Read more
"...Spray tends to spit if not shaken in between passes. Odor is very strong." Read more
"...It smells really strongly. Wear a respirator. The big can really sprays a wide arc, so it mar not be ideal for tight or small areas, but it’s a..." Read more
"the spray was sloppy and all over the place, nozzle clogged quickly in the middle leaving two random sprays in random directions...." Read more
Reviews with images

Great primer
Top reviews from the United States
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- Reviewed in the United States on December 5, 2024Size: 13 Ounce (Pack of 1)Style: SprayColor: WhiteVerified PurchaseDid the job. Sealed the drywall tear. Easy to plaster over and then paint.
- Reviewed in the United States on May 27, 2024Size: 13 Ounce (Pack of 1)Style: SprayColor: WhiteVerified PurchasePurchased to cover some water stains on my ceiling thanks to a fixed leak. Completely covered the staining. I also have flat white walls and this spot covers any stains as well. Great product!
- Reviewed in the United States on October 21, 2024Size: 26 Ounce (Pack of 6)Style: SprayColor: WhiteVerified PurchaseI primed over 30 year old yellow oak cabinets that were finished with an oil based urethane. Sanding off all of the old urethane would have taken forever, so I sanded them lightly, cleaned them with degreaser, and spray primed them with the BIN.
I torture tested one of my cabinet does after priming with BIN then top coating, just to make sure it would hold up, and this primer really holds.
This stuff is expensive, but it’s the best primer to use over oil based finishes.
It smells really strongly. Wear a respirator.
The big can really sprays a wide arc, so it mar not be ideal for tight or small areas, but it’s a real time saver for bigger surfaces.
- Reviewed in the United States on December 24, 2024Size: 13 Ounce (Pack of 1)Style: SprayColor: WhiteVerified PurchasePainted a drywall 1'x 2' patch and this not only helped strengthen the cut out used, but also grabbed the paint perfectly. It was easy to apply and dried very quickly, but I had to step outside to spray it since it is scary chemically to spray in the air even with a mask, although I did a lttle side touch up on a nearby wall inside the kitchen. Fantastic value, it covered all blemishes, and the brushed on white paint afterward was perfect. The can emptied rather quickly. Use short bursts.
- Reviewed in the United States on March 12, 2017Size: 13 Ounce (Pack of 1)Style: SprayColor: WhiteVerified PurchaseSo, I researched ceiling paint extensively before deciding on this brand. It had the best overall reviews and seemed reputable. I had three different areas of my house that had water damage. Two of the areas were fairly small (they could both be covered by a regular size sheet of paper). The third area was much larger (we had a pipe burst in our upstairs bathroom and water came through the kitchen). I also have a popcorn-style ceiling. This paint spray covered the two smaller areas flawlessly. I was super impressed. The larger area was not covered as nicely. I can definitely still see the stains. I will have to apply at least one more coat to see if it works better. I will have to wait for warmer weather again though, as the smell of this paint is super strong and I will need every window and door open! Also, the sprayer seems to clog very easy, which was a bit irritating. Overall, it provides decent coverage on smaller areas. I am still debating on its effectiveness on larger areas.
- Reviewed in the United States on April 30, 2025Size: 13 Ounce (Pack of 1)Style: SprayColor: WhiteVerified PurchaseGood stain blocker. Covered a ceiling water stain did not bleed back through.
- Reviewed in the United States on August 2, 2024Size: 128 Fl Oz (Pack of 2)Style: BrushColor: WhiteVerified PurchaseI am sure the product is great, but I wouldn't know, I haven't received it yet. I thought ordering through amazon would be better but the delivery date keeps getting extended. I discovered that the same product is at the local building supply store for $69/gallon, basically $5 more, but I would be working on the project now instead of waiting. if you're ordering this, plan for at least a week to 10 days to get it.
- Reviewed in the United States on January 22, 2024Size: 13 Ounce (Pack of 1)Style: SprayColor: WhiteVerified PurchaseI am absolutely not a handy person but watched a YouTube video on this and was able to repair a hole on my wall. I removed a hook which tore the wall to the drywall. This definitely helps and seals it in for spackling.
Product summary presents key product information
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Product Summary: Zinsser 320991-2PK B-I-N Shellac-Base Primer, Gallon, White, 2 Pack
From Zinsser
4.5 out of 5 stars, 428 ratings
Customer reviewsPrice
One-time purchase: $146.10 ( $0.57 / fluid ounce)
About this Item
- Use to prime wide range of interior surfaces as well as for exterior spot priming
- Shellac-based formula fully seals deep stains and odors and can be used on knots and sap streaks
- Dries to the touch in 20 minutes, can be top coated in 45 minutes and covers approximately 500 sq. ft. per gallon
- Sticks to most surfaces without sanding for exception paint adhesion
- Works as a strong, smooth primer for any top coating
Product Description
Options Available
Size
- 13 Ounce (Pack of 1)
- 26 Ounce (Pack of 1)
- 26 Ounce (Pack of 6)
- 128 Fl Oz (Pack of 2)
Style
- Spray
- Brush
Color
- White
Important Information
Proposition 65 Warning for California Consumers
WARNING: Cancer and Reproductive Harm - www.P65Warnings.ca.gov
Proposition 65 Warning for California Consumers
WARNING: Cancer - www.P65Warnings.ca.gov
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