I can't explain how much I actually LOVE this hair cream. There's some type of magic in there! It has a light, fresh scent. Nothing too fancy & nothing that lingers. The cream itself is not too thick, it has the consistency of an everyday conditioner. Thicker than like Dove lotion, but definitely not as thick as a mask. What it does for my hair, is EVERYTHING. It makes my hair softer, shinier, more manageable and adds a thickness to each individual hair. It's strange how the density seems so much thicker & stronger! It claims to do 10 different things, hence the name (10-in-1). It does all that and more. It adds moisture to my hair, a smoothness, & it's a great heat protectant and has UV protection. I love to use this on 2nd day hair, dry to smooth it out. No flyaways.. EVER! But, it's really light. It doesn't add any of the greasiness that you would think would come with adding it to my freshly washed hair, then for the next day or 2... It looks SO SO GOOD! I can't stress enough how it adds a shine, like no other! I have fine, REALLY long, over-dyed blonde hair, that's pretty straight. It gets that weird bend if it's air-dried, but the texture that can be fixed with a pass or 2 of a flat iron. It also makes my blonde brighter! I think it may just look brighter because of the shine. Now on to my daughter.. She has the complete opposite hair than I do, other than her recent addition of blonde... (bottle, of course). She is mixed race (African-American & White). So, she has the typical mixed hair. A really smooth texture with a flat iron, but air-dried, she has coily curls & it's really thick. A bit more coarse than my hair. She done a lot of damage to her hair, particularly when she started doing her own hair in high school and got ahold of a flat iron. Daily use of the iron on high heat just messed up her hair, completely. Which left her in full-closure weaves for the better part of her Junior and Senior year. We were trying to fix it, by just not touching it. Now that she's out of that phase, she's embraced her natural hair. But, it took her a long time & a lot of failed products & money to find what worked for her. This was love at first touch! She's tried EVERY product that was recommended to her, and everything that exists! I happen to have had a sample of this, when she was looking for a leave-in. Later in the day, she said she needed this product, STAT! Her hair looked & felt AMAZING! It added manageability, shine, definition. The list goes on. This is the product she will not go without! This is where Amazon came in. She's had several hair emergencies where she needed the product quick, because she was out & in her words, "it's going crazy!!" This is her favorite product & it works SO WELL for her! As she says, her curls are popping! lol! As you can see, this products' versatility is extensive! I wanted to share how it's working so well, for both of us, even with 2 totally different hair types. I ordered it quickly for her this time & got the small size on accident which was the same price with this seller for the larger size. I think there was a $2.00 difference, between the sizes for double the product. That was my fault, but a bit annoying. Knowing I needed to buy another one in a few weeks.. I won't make that mistake again. I urge you to go over to Sephora's website & look at the almost perfect reviews from over 1,200 people. I'm telling you, there's only a few products I consistently buy & rave about.. This is on that short list. I HIGHLY, HIGHLY recommend it! You can go to Sephora & ask for a sample, first. Because, that's where our love affair started. XO PS. In the picture, she's on the Left.. (modeling gig, with her popping curls! LOL!)